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Census Bureau encourages Lake County residents to ‘March to the Mailbox’

RELEASE DATE: April 8, 2010

TAVARES — The U.S. Census Bureau is encouraging Lake County residents to “March to the Mailbox” on Saturday, April 10, and return their 2010 Census form.

“The ‘March to the Mailbox’ campaign this weekend will help to ensure a complete Census count for Lake County,” Robert Peraza, Chairman of the Lake County Complete Count Committee. “We only have a small window left. What we do this week will have an impact on what we can do for the next decade.”

Starting at 10 a.m. on April 10, volunteers will be asked to canvass designated neighborhoods throughout the County and encourage residents to fill out their Census form. These volunteers will meet at “hub” locations at 9:30 a.m. to receive Census flyers and a map of the neighborhoods they will canvass.

The hub locations are:

  • Eustis Parks & Recreation, 2214 E. Bates Ave.
  • Leesburg Public Library, 100 E. Main Street
  • Praise United Independent Free Methodist Church, 1111 Pamela St. in Leesburg
  • Redlands Christian Migrant Association, 125 W. Myers Blvd. in Mascotte

To reduce the estimated $2.7 billion cost of following up with households that fail to mail back their 2010 Census questionnaires, the U.S. Census Bureau has begun mailing second forms to approximately 40 million housing units in areas that had below-average response rates in the 2000 Census.

According to the Census Bureau, every percentage point increase in the national participation rate by mail saves about $85 million. It costs the government just 42 cents in a postage paid envelope to get a questionnaire back in the mail, but it costs taxpayers an average of $57 to count a household that fails to mail it back.

Second questionnaires were mailed last week to every housing unit in areas that had a mail response rate of 59 percent or less in 2000, or about 24.7 million households. The questionnaires were sent to all households, regardless of whether they had already returned their 2010 Census form. In areas that had response rates between 59 and 67 percent — below the national average of 67 percent — replacement forms will be sent only to households that have not yet mailed back their completed 2010 Census form. These 15 million households will receive a second form April 6-10.

Households have until mid-April to mail back their forms before census takers begin going door to door to residences that failed to respond. For more information about the 2010 U.S. Census, log on to http://census.lakecountyfl.gov.


Lake County media contact:
Communications Department
Public Information Coordinator
Office: 352-343-9603; Cell: 352-455-0445

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