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Adoptable pets need props and volunteers for new picture-perfect initiative

RELEASE DATE: October 14, 2011

TAVARES —The Lake County Animal Services Division is seeking local photographers to volunteer to assist taking photos of adoptable pets, as well as donations of fabric for photo backgrounds and props to use when taking photos that are posted online at www.lakecountyfl.gov, keyword search “adopt”.

Recently, the division began a new method of posting photos of adoptable pets online that includes picturesque backdrops and props to accompany the animals.

“Instead of the sterile, dog on a leash or cat in a cage, the new photos with props improve the appearance, gives the animals a personality, and generally makes them more adoptable,” said Gregg Welstead, Director of Conservation & Compliance. “The idea came from an employee in our Information Technology Department, Tracey Dougherty, and it goes to show that great ideas can come from anywhere.”

With the new technique for taking the photos, the traffic coming into the Animal Services Offices and on the website has increased. Web traffic to the Adopt-A-Pet program webpage that features adoptable pets has averaged nearly 4,200 page views for the month.

“The results so far have been overwhelming,” said Marjorie Boyd, Director of Animal Services. “We’ve had several shelters compliment the new program, and we’ve had adoptions placed with people from Arizona, Minnesota and Texas.”

For more information on Animal Services, or to view the adoptable pets online, visit www.lakecountyfl.gov, keyword search “adopt”. For information on volunteering as a photographer, contact Jeanine Nelson at (352) 343-9596, email jnelson@lakecountyfl.gov, or visit www.lakecountyfl.gov/volunteer.

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More Information:
Animal Services Division
(352) 343-9596
http://www.lakecountyfl.gov, keyword search “adopt”

Lake County media contact:
Kelly Lafollette
Information Outreach Director
Office: 352-343-9603; Cell: 352-455-0445
klafollette@lakecountyfl.gov

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